Effectively, the ways of operating remain those of the past. How to cite this essay Choose cite format: Instead it went the route of incorporating six, twenty week phases into the Cordia Way. The case makes mention of various options available to the organization to initiate a structural change to the organization. This makes fostering a new strategy very difficult. This can be highlighted as a marketing strategy that the company was embarked upon. The various divisions that served the council basically guaranteed continued business from the council.
These refer to the visual representations of the company including logos, state of the offices and dress codes. In view of this, Cordia will never be able to break completely free of certain cultural mind-sets that the council has nurtured. Top management of Cordia have highlighted formal and informal processes in order to draw a picture of their emerging strategy. The managing director realized that this would involve the buy in of management and staff. Some of the key strategic issues arising from a cultural analysis of Cordia include: It is imperative that the leaders understand the Cordia Way and what it implies to the company. The concept of competition is not well established within Cordia as most employees still view the company as a council division.
The company needed to break even in the next few years or risk the council outsourcing the services for other models. The company decided to embark on a strategy to monopolise the market since they already had an established sector.
To ensure that the company creates revenue they have to manage service provision with business management. Strategy within Cordia is also formal and emergent. This is just a sample. Through the culture web of Cordia is can clearly be seen that the company places high value on historical practices and the company is managed accordingly.
Retrieved May 22,from https: From the case it can be clearly seen that the main strategy developed in the organisation was aimed at improving their competitive advantage and to become market leaders in their field of operations by focussing on atudy core competences. Free essay samples Essays Cordia Llp.
Cordia LLP by efep luo on Prezi
Multi divisional structures are not without disadvantages. A limited time offer! Here key issues for Cordia were twofold. The case lpp mention of various options available to the organization to initiate a structural change to the organization. Although the organization has a current structure typical to that of a functional structure, multi divisional structures are also seen in the three areas of operation within the organization.
The MD envisioned a structure that reflects a more commercial appealing to all sectors of relationship management and fluid be able to flow without hindrance from the council identity. The organization enjoys being under the banner of the council for the following reasons: The case highlights that Cordia is involved in three different operational sectors: This makes fostering a new strategy very difficult.
The four main characteristics of the logical incrementalism model within Cordia are as casd The formal process includes the twenty week phases which serve not only as part of change management but also to increase the efficiency of lpp business.
The managing director lop the need for new business to come into the organisation and hence, as part of the organisations strategy for growth through extensive brand development, Cordia has established a commercial strategy department that ensured that all the services offered by the company was of the highest standard.
Effectively, the ways of operating remain those of the past. In view of this, Cordia will never be able to break completely free of certain cultural mind-sets that the council has nurtured. At Cordia, emphasis on top level accounts is done only by senior management. Given the recent turmoil over pay disputes, and the fact that the company had to pay-out large sums of money due to inequalities, the council gave Cordia LLP three years in which to improve on their competitive position in the business environment, therefore the organisations strategy focussed on the next three years of its trading life.
Cordia has thus demonstrated a strategy development process that is more similar to the logical incrementalism model than any other. Calling upon core competences is the key to strategic development in this case as the brand was once recognised as the leading change in school meals programmes.
This is coreia opportunity to explain the strategy of Cordia, reflect on actual strategic outcomes and compare these with planned strategic outcomes. These refer to the xordia representations of the company including logos, state of the offices and dress codes. Cordia has highly established norms and places heavy reliance on implied authority.
The managing director realized that this would involve the buy in of management and staff. This means that if the summative impact of total performance for each division is satisfactory then there is no deeper analyses into individual cost centre performances.
Encore, Facilities Management and Care Services. This division had the potential to be the major contributor to cost reduction within the organisation.
It basically refers to the person or group of people who have the most amount of influence on decisions, operations and strategic direction. This ensures that the company moves forward incrementally rather than in leaps and bounds without a specific, clear direction.