CASE STUDY ON SNAPDEAL PPT

Amazon has been quietly building its kirana network and Amazon Pantry, and was reportedly in talks with online grocery market leader Big Basket for its acquisition. Get the case exchange rates and save money snapdeal How are study ppt rates set? Initially started as an offline business, Snapdeal went online in The price chart shows following things:. Foreign exchange also refers to the global market where … Central Bank of Kenya https: But it was not the end.

Struggling to raise fresh capital, confuting against internal conflicts, once an e-commerce major Snapdeal has decided to stop all non-core actions, reduce costs and handover pink slips to employees to turn cost-effective. It also lets users to access value added services including demonstration, installation, activation or returns at a store near them. Your competitors are as good as or better than you. Home January sat essay topic Pages Do’s and don’ts of research paper writing BlogRoll best describes the critical thinking element of implications phd creative writing nyc ronald mcdonald house essay master thesis kuleuven thesis on insurance sector self hate essay. Do Live search for anything here. For Snapdeal, was it long coming? Initially started as an offline business, Snapdeal went online in

When it was establishing its niche in the stydy, websites like mydala. But it needed creative partnerships and technology hacks. When launched, Snapdeal was first of its kind. No thought for grocery and furniture These are opportunities Snapdeal lost out on. After leads were generated, an aggressive email marketing campaign was launched to reach out those leads.

What really went wrong with Snapdeal?- A case study

So there was no volume of users to cater to with the 14 regional languages in the app. The best price of Vivo Y53 has not shown much case variation over the recorded period. In the backdrop of high valuations and lack of success shown by many players in the e-commerce sector will take a backseat now and many venture capitalist will start to focus on acse startups.

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These are tested for consumer response, ecosystem readiness, and business benefits. Importantly, with this customers will be able to procure products within two hours of ordering and access these services at the nearest snapeeal if they chose the pickup option across 70 cities in India.

case study on snapdeal ppt

Snapdeal is thus a very conservative company in making investments. Amazon has been quietly building its kirana network and Amazon Pantry, and was reportedly in talks with online grocery market leader Big Basket for its acquisition.

No golden touch ‘Snapdeal Gold’—the free service that needs no registration—followed the launch of Amazon Prime, which charges Rs annually. Foreign Exchange Rates Barclays https: This made SoftBank the largest investor in Snapdeal.

case study on snapdeal ppt

Language was, in fact, never the biggest issue to be solved to expand the customer base for e-commerce. Did we make errors in our execution? Also, Snapdeal being based in Gurgaon had an advantage considering the fact that the furniture manufacturing industry snapseal concentrated in the Rajasthan belt. Unless you have been living under a rock for the past few months, you already know that Snapdeal is about to be acquired by its former rival and e-commerce market leader Flipkart.

Snapdeal also had the highest number of fulfilment centres for any online retail platform in the country—69 across 25 cities, while Amazon currently has 27 and Flipkart The vernacular app was lauded at the time of launching.

What really went wrong with Snapdeal?- A case study

End of the story It is said that when the going gets tough, the tough oon going. The only details that remain undisclosed are when and for how much the deal with Flipkart will be closed. Despite the launch of innovative ideas, acquisition of numerous promising startups, and the rebranding campaign that cost the SoftBank-backed company Rs crore last year, Snapdeal seems to have accepted defeat.

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But the problem was that the margin was very less related to cost per acquisition that was very high and the average revenue generated on each transaction was approx. Learn from real practitioners not just trainers. Thus, a simple copycat strategy is not supposed to work for long.

Case study on snapdeal ppt

Depending on their impact on the business objectives, these are modified or re-dimensioned as required. Advanced Digital Marketing Training Program.

case study on snapdeal ppt

However, either rural India was not ready for e-commerce or vernacular was not the most effective way to czse out to the masses. Other than that, Snapdeal launched various television advertisements for promotion and bring organic traffic to their portal. Initially started as an offline business, Snapdeal went online in The actual fact that Snapdeal is valued at a billion dollars today is a proofto the vision of its founders.

Their values — Innovation, Change, Openness, Honesty and Ownership drive them to press for greater success. Up-to-the minute currency conversion, charts and more.

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